Empowering the Charitable Sector with Interactive Technology

WIN were a sponsor of the recent Empowering the Charitable Sector with Interactive Technology Seminar in London run by AIME (Association for Interactive Media and Entertainment) . The event was attended by a large variety of charities from the biggest and best known to small local charities.

I gave a presentation on WIN's approach to charities, and how we are enabling this emerging donation mechanic. From our leading the industry with the Tsunami Appeal in 2004, through the first electronic Poppy in 2005, and more recently our involvement with the Mobile Data Association to improve payouts from all Operators in the UK. The full presentation can by found on Slideshare.

Other speakers included a keynote presentation from Caroline Lien of Comic Relief, who spoke about their experiences, highlighting that 10% of all their donations were now being raised by SMS, a total of nearly £10M accross Comic and Sports relief. Caroline's and other presentation from the day can be found here.